MIDDLEBURG HEIGHTS, Ohio, Sept. 7, 2005 - Associated Software Consultants, Inc. (ASC), a provider of loan automation software to the mortgage industry, conducts its first workshop on performance hedging in Pleasanton, Calf. on Sept. 13 at the Four Points By Sheraton Pleasanton.

The workshop kicks off ASC’s PowerSeller Performance Hedging Workshop Series, which is held to educate lenders about managing secondary marketing risk and boosting profitability. The workshop will be conducted by Greg Crosby, ASC’s secondary marketing business unit manager. The topics to be discussed by Crosby include: how to analyze risk and decide how much risk secondary marketing teams should accept; how to measure exposure to risk; scaling operations to better adapt to changes in loan production volume; managing the opportunities, risks of delivery execution and pipeline quality.

Crosby has been with ASC since 1997 and played a pivotal role in developing PowerSeller®, ASC’s secondary marketing and pipeline risk management software system. Crosby also has many years of experience in the fields of financial and performance auditing, construction and design of financial conduits and risk assessment systems.

“These workshops are practical educational tools that help lenders realize the value of a robust secondary marketing system,” said Crosby. “Attendees have the opportunity to gain insight into methods and practices that will help them be more competitive and profitable.”

For more information about the workshop series or to sign up, please contact Leanne Clawson at 800-628-4687 x123.

Greg Crosby manages the secondary marketing software and services product line having joined ASC in June 1997. Greg has been involved in the mortgage industry since 1981. His fields of experience include secondary marketing, financial and performance auditing, construction and design of financial conduits, software development, commodity and securities portfolio management, and design of risk assessment systems. He developed the Risk Manager and Servicing Shepherd™ software products. Greg has served as a chief financial officer, with both commercial banks and investment securities brokerage firms, and has served as an advisor and board member to companies ranging from service providers to financial conduits. Greg is considered an industry expert in the fields of secondary marketing and risk management has authored numerous articles, papers and a book titled The Theory and Practical Application of Improving Secondary Marketing Performance with Software Tools.